FurnitureRxby RAP
Subscription Program Overview
FurnitureRx by RAP

Protection that fits the way customers shop today.

A turnkey monthly subscription program that wraps around your current multi-year protection offering—and gives your team another way to protect the sale.

$19.99 preferred full-coverage plan
$8 dealer share per subscriber payment
Dealer account is already ready to sell
A complementary strategy

More ways to say yes.

A retail-friendly subscription option for shoppers whose needs, budget, or buying style are not best served by a single upfront plan.

  • Offer it first to budget-minded and subscription-oriented customers.
  • Use it alongside existing multi-year protection—not in place of it.
  • Capture more of the approximately 70% of shoppers who decline traditional protection at checkout.
  • Give millennials and flexibility-focused consumers greater control: start, stop, and restart anytime.
70%
Expanded opportunity

The program is designed to reach customers who otherwise leave without protection.

$19.99
Preferred monthly plan

Full coverage at a simple monthly price instead of a large upfront decision.

The preferred offer

Full coverage.
Monthly control.

Stain + Structure is built for customers who want protection without a multi-year upfront purchase.

  • $19.99 per month preferred full-coverage subscription
  • Up to $5,000 in total retail coverage per subscription
  • Furniture, upholstery, case goods, outdoor furniture, rugs, and mattresses
  • Stains, rips, tears, burns, electrical and mechanical failure, and more
  • Customers can start, stop, and restart coverage anytime
FurnitureRx customer-facing landing page
The customer-facing FurnitureRx landing page
Built for launch

Ready when your team is.

$0
Upfront dealer cost

No purchase, enrollment fee, or program setup bill to pay.

$0
Remit to RAP

Customer payments flow through Stripe; the dealer is not invoiced by RAP.

Now
Start selling

Your configured dealer account and online selling tools are ready.

At checkout

Start a sale in seconds.

01

Scan a QR code

Place the dealer QR code at checkout or share it with the customer.

02

Open the kiosk

Sales associates use the dealer-specific online kiosk link.

03

Use the portal

Authorized users can launch the kiosk from the admin portal.

FurnitureRx dealer portal dashboard

One kiosk. Your dealer credit.

The kiosk is self-contained and designed for retail checkout. Customers or sales associates can select coverage and complete the subscription purchase without a separate sales platform or dealer integration project.

Simple checkout

Select Stain + Structure

The preferred plan is selected in the FurnitureRx online kiosk.

Match the retail sale

Optionally enter the dealer sales-order number to assist reconciliation.

Credit the RSA

Optional sales-associate information identifies who originated the subscription.

Complete payment

The customer enters payment details through Stripe and receives welcome information and dashboard access.

Subscription selection and checkout kiosk
Customer self-service and associate-assisted checkout use the same kiosk
After the sale

A dashboard built for members.

  • View active subscriptions and covered items
  • File a claim and follow claim activity
  • Manage billing and plan settings
  • Purchase care kits and additional services
  • Access repair coordination and gifting options
FurnitureRx customer dashboard
The subscriber dashboard keeps plan and service activity in one place
Owner reporting and audit trail

See every subscription
in one place.

Dealer owner dashboard

Performance dashboard

View active subscriptions, monthly value, cancellations, recent activity, and organization-level access.

Subscriber lookup and exports

Search individual subscribers, filter by store or date, review contract details, and export reporting data.

Referral and kiosk tools

Manage dealer-attributed online selling links and referral-code activity when used in your retail workflow.

Owner portal sales statistics page
Sales statistics by store and period
Owner portal subscriber query page
Subscriber query and exports
Owner portal referral codes page
Referral-code management
Direct, recurring payment flow

$8 to the dealer
each time they pay.

Customer payment → Stripe distribution → dealer account.

  • Customer pays $19.99 per month
  • Dealer receives $8 per successful subscriber payment
  • Stripe distributes funds directly to the dealer account
  • No dealer remittance or invoice to RAP
  • Dealer controls its own RSA compensation plan

Dealer commission payments are reported as 1099 commission income. Quote is for reinsurance program; non-reinsurance is $1.50 less per payment. Figures do not account for cancellations.

Dealer Stripe account reporting
Dealer Stripe reporting and payment record visibility
Illustrative dealer economics — proforma

Build recurring value
one payment at a time.

$1,065,600 at 36 months

Illustrative cumulative gross dealer-share payments: each month's new subscribers keep paying, and every cohort stacks on the last.

Illustration only, per the dealer proforma. Assumes 200 new subscribers per month, $8 dealer share per successful subscriber payment, up to 36 payments per subscriber, and no cancellations. Each subscriber is worth $288 in gross dealer share over 36 payments. Excludes claim losses; actual results vary with sales volume, payment success, cancellations, and dealer-selected RSA compensation.

$33.6k6 mo
$124.8k12 mo
$273.6k18 mo
$480k24 mo
$744k30 mo
$1.066M36 mo
Scenario planning — dealer proforma

Model your
monthly opportunity.

Use the calculator on the right to estimate recurring revenue profits.

One subscriber, dealer share/payment$8
One subscriber, dealer share @ 36 payments$288

Illustrative gross dealer-share payments only, per the dealer proforma; excludes claim losses. Not a guarantee of sales, subscriber duration, payment collection, commission, or profitability.

Dealer-share calculator

Cumulative gross payments, split between Dealer Profit and RSA Commission.

HorizonTotalDealer profitRSA comm.
FurnitureRx by RAP

Capture the 7 out of 10
who say no.

$19.99/month full coverage, cancel anytime—perfect for millennials, the budget-minded, and customers who want a less expensive option. Your program is ready to sell.

  • Complements your current multi-year programs
  • Dealer-ready online kiosk, QR code, and portal tools
  • Customer payment through Stripe; $8 dealer share per successful payment on the preferred plan
  • Owner-level reporting, sales audit trail, and data visibility
Optional — designed around retail operations

Track the sale.
Reward the team.

Optional POS SKU

Use a dedicated $0 subscription SKU to record the transaction in your internal retail reporting.

Sales-order matching

Add the furniture sales order number during checkout to simplify reconciliation.

RSA attribution

Capture the selling associate’s ID and use dealer reporting to manage internal compensation.

Store manager subscriber query page
Store-manager subscriber lookup supports the sales audit trail